Raytheon Technologies, the newly formed company of Collins Aerospace, Pratt & Whitney, Raytheon Intelligence and Space, and Raytheon Missiles and Defense, needed a campaign to not only unite its four highly specialized businesses and the company’s 195,000 employees, but let the world know what it stands for.

For launch and the days and months that followed, we developed a campaign that demonstrates how the combined talent of the newly formed company is uniquely positioned to take on the world’s greatest challenges and ensure progress for humankind - as leaders in the future of aerospace and defense.

The campaign included film, digital, social, and print.